The internet is powerful because of links- links to other sites, stories, articles, homemade rap videos, headlines, blogs, podcasts, pictures, Amazon, PDFs, eBooks, songs, archives.
We discover new ideas & information via links-content we wouldn’t have otherwise.
Links are antiques. They weren’t just invented. We have links online because links are real life and have been around forever. Links are people.
The more times you operate as a link (connecting people together) the more “hits” you will get.