When I was in sales, I used to hear this phrase all the time: “It’s not what you say, it’s how you say it.” It was usually said when training about emotion, tone, smiling, body language, etc…
That’s ridiculous. Here’s why:
It doesn’t matter how pleasant my tone is if I tell my sister she looks fat in a new dress. If I give her a big smile & pat her on the back while telling her she looks like an elephant she’s going to hate me.
It DOES matter what you say. So choose your words intentionally.
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